In a perfect world sales people would always sell to the top. They would go straight to the decision maker who, of course, would say yes. And so the sale is made and everyone lives happily ever after.
Unfortunately we don't live in a perfect world, and if you think you can sell to the decision maker every time then you might be living in your own fairytale.
Look at it this way; you have made it into your prospect’s organization, but what do you do when you get there? How do you get from the entry point to the real decision maker to make the sell? To get to the decision maker you have to find the answers to the following:
You only have to watch one session of NBC’s “The Office” to get an idea of what an unproductive meeting can look like. The unfortunate thing is that many real time meetings are very similar to the fictional gatherings of Michael Scott. No doubt you are familiar with the concept “death by meeting” – where poorly planned, unessential, none-inspirational, or meetings that produce no results are a big time and resource waster. Let us have a look at 10 essential steps to create productive meetings that produce real measurable results.
Serving is one of those principles that builds character and reputation. A successful businessperson is one who understands the importance of service as well as their role in the community. The valuable lesson to learn here is that real return only ever comes to does who have an honest call to be of service in their families, communities and business.
The discovery phase or the first meeting of a sales process is all about gathering information to allow you to qualify your prospect, allowing you to gather vital information to put together a personalized presentation and proposal for your next meeting.
Prospecting
Almost every business needs to sell its products and services, be it an on-line home-based business, an Internet business or a conventional bricks and mortar business. The key to successful selling is to understand your prospective client and their industry. 
Goals or Strategic Planning
Your Personal Brand
Some of the most successful business have in the past been started at times of financial crisis or global depressions. These usually start of as Home Based Business. As unemployment grows the seeds of innovation seem to sprout giving many people the motivation and desire to start a their own Business. Of course there is also the option of purchasing a business, a franchise or starting a bricks and mortar business but the financial start-up costs for doing this are usually high, as a posed to a Home Based Business, with few conventional overheads as you of course are working from home. 
There tends to be a lot of fear and suspicion around the various home based business opportunities that we come across over the Internet. This is due largely to the many scams we have heard about over the last decade, which of course include some of the proposed business opportunities that we come across during our browsing for opportunities. However there are plenty of genuine opportunities out there and people who are sincere in their wish to help people setup their home based business.